Docs Getting started
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Create an account, paste one script tag into your site's head, and the dashboard fills in from your first visitor. There is no cookie banner to add, no event plan to write, and nothing is charged for 14 days.
Before you start
You need an email address you can confirm a link on, and somewhere to paste one line into your site's head. If you have a Google Analytics 4 export, keep it nearby: Import your history reads it into the new dashboard. Every account starts on the 14-day trial at Growth level, with every feature on.
1. Create your account
Sign up with email and a password, or with Google, then confirm the link we email you. Pick a plan and add a card. The exact amount and the date it would be charged are shown before you confirm, and cancelling inside the 14 days charges nothing.
Vesper, a worked example store, is on the account from day one, so there is a full dashboard and a real briefing to read before your own site has data.
2. Paste the snippet
Copy the tag from your dashboard and paste it once inside the head of every page you want counted. The version below has placeholders; the copy in your dashboard carries your real key and site id.
<script
src="https://api.getclerion.com/sdk/clerion-analytics.js"
data-api-key="YOUR_API_KEY"
data-website-id="YOUR_WEBSITE_ID"
></script>
It loads deferred, so it never slows the page, and it sets no cookies. Where exactly it goes depends on your platform: see Install on your platform.
3. Read the first briefing
Open the Overview. With an import, Clerion writes a briefing straight away. Without one, it works from your first visitor and gets sharp once it has about a week of data, rather than guessing from a day of noise. Every claim in a briefing clicks through to the sessions behind it.
To confirm visits are arriving, see Check your installation.
What is tracked automatically
Nothing below needs configuration.
| Area | What is counted |
|---|---|
| Traffic | Pageviews, sessions, visitors, entry and exit pages, referrers, campaigns and site search. |
| Behaviour | Clicks, scroll depth, active time, forms, outbound links and file downloads. |
| AI assistants | Referrals from ChatGPT, Perplexity, Claude, Gemini and Copilot as their own channel. |
| Speed | Load time, first paint and time to interactive, scored against Core Web Vitals. |
| Errors | JavaScript exceptions and console errors, grouped by page and severity, with the visitor's last actions. |
| Frustration | Rage clicks: three or more fast clicks on one element. |
| SEO | Titles, headings, meta tags, canonicals, Open Graph and schema on every page, for the site audit. |
| Bots | Crawlers detected and excluded from your numbers, and never counted toward billing. |
Next steps
- Count the moments that matter to you with Custom events.
- See which channel brings customers with Revenue by source.
- Mark releases from CI with Deploy markers.