Clerion vs. Amplitude

Amplitude studies users inside the product. Clerion reads the website for you.

Three things Amplitude does not do

A briefing instead of a workspace

Amplitude is a workspace of charts, cohorts and experiments you build. Clerion opens with the reading already written: what changed, why, and the fix to make first, every figure from your data.

The website, not the product

Where visitors come from, which sources bring paying customers, where the rest stop, whether the site is broken and fast. Amplitude's centre is what users do after they sign in.

Nothing to design

Amplitude needs an event design and someone to own it. Clerion needs one tag, and one line for each conversion you care about.

Side by side

Price

Clerion $14/mo (Solo, 25k pageviews) up to $99/mo (Business, 1M pageviews)

Amplitude Free plan, then event-based plans; Growth and Enterprise are custom-priced

Free tier

Clerion No, 14-day trial (card required, $0 for 14 days)

Amplitude Yes, 2M events and 10,000 session replays a month, one year of history, no card

Cookies

Clerion None

Amplitude Yes

Consent banner

Clerion Not needed

Amplitude Needed

Open source

Clerion No

Amplitude No

Hosting

Clerion EU infrastructure

Amplitude US, with an EU data residency option

Best for

Clerion Founders and small teams with no analyst, who want the interpretation done for them rather than another dashboard to read.

Amplitude Product teams who need retention, cohorts and experiments at scale, and have someone to own the event design.

Watch out for

Clerion It is built for site-wide traffic and growth questions. If you need programmatic event pipelines for a complex product funnel, a dedicated product-analytics tool fits better.

Amplitude Built for behaviour inside a product. Website questions, where visitors come from and which pages work, are not its centre, and the event design is the job.

Read from each vendor’s own pages, October 2026.

Feature by feature

Reads the data for you

Clerion A written briefing every day

Amplitude An assistant you ask

AI assistants as a channel

Clerion A channel of their own, plus the apps and tagged links

Amplitude Listed among referrers

Revenue by source

Clerion Each payment credited to the source that brought the visitor

Amplitude With revenue events

AI-readiness of your pages

Clerion Every page scored, the site as a graph

Amplitude Not built in

Asks leaving visitors why

Clerion Yes, five answers, once per visitor

Amplitude Guides and surveys, as a separate product

Rage clicks

Clerion Yes, by page and element

Amplitude Not found on their site

JavaScript errors

Clerion Yes, grouped and explained

Amplitude Not built in

Deploy markers

Clerion Yes, from one call in CI

Amplitude Annotations by hand

Session replay

Clerion Not built in

Amplitude Yes

Product analytics

Clerion Funnels and conversion, no cohorts or flags

Amplitude Deep: funnels, cohorts, retention, experiments

Capabilities as each vendor describes them on its own site, October 2026. A capability we could not find is marked not built in.

The event design is the job

Amplitude's free plan is generous, two million events a month with session replay, so cost is not the problem. Time is. Every answer depends on events you designed, named and kept consistent across releases, and the website questions sit outside that design. The traffic a launch brought, the source that pays, the page that lost people this week: those are what Clerion writes up on its own.

When Amplitude is the right tool

If you have a product with enough users that retention, cohorts and experiments are the questions, Amplitude is built for exactly that, with session replay and guides on top. Clerion does none of those, on purpose. Run Amplitude for the product and Clerion for the website if you need both.

Switching from Amplitude

There is nothing to migrate. Paste one tag, name your win with one line, and the first briefing is written from your first week of visitors. Bring your Google Analytics history if you have it.

Questions

Is Clerion a product-analytics tool?
No. It covers conversions and funnels on the website, with revenue by source. Retention cohorts, feature flags and experiments are Amplitude's territory.
Does Clerion need a cookie banner?
No. It sets no cookies and stores no personal data. Amplitude's tracking does, so a banner is needed where consent law applies.
How do the prices compare?
Amplitude's free plan covers 2M events and 10,000 session replays a month; Growth and Enterprise are custom-priced. Clerion starts at $14 a month for 25,000 pageviews, with a 14-day trial.
Can I keep Amplitude and add Clerion?
Yes. The two scripts do not conflict. Amplitude reads the product; Clerion reads the site.

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For the website, a briefing beats a dashboard.

One tag records pages, sources, errors and speed. Keep Amplitude for what users do inside the product.